“Why” was also asked by Steve Jobs. Every single operation within his organization was challenged by him. Everyone, from accounting team to engineers, worked differently because Steve would ask them why they did things in a certain way.
And the answer, “Well. That is how everyone else is going” simply was not good enough.
When I started my own business few years ago, the first thing that came in my mind was “I need to have a website”. Why do I need a website?, Why did I think that?
I made a decision of getting with the program and copy the fundamental questions of Steve Jobs about why I, actually need a website as a small business owner.
Reason 1 – Online-Brochure
Small and medium businesses spend thousands of dollars creating catalogues and brochures and their distribution. By having a professionally designed website, you can skip this completely. Your prospective customers can find about your company, products and services easily online. If you do most of your business through personal connections and networking, then they might want to check your website too before doing business with you.
Reason 2 – More Potential Customers
More than 3 billion people are now using internet to look for products, services, 95% of those have bought something or made an enquiry online in the last twelve months. So by not having your presence online, you have more chances of missing out on a big piece of pie.
Reason 3 – Value of Your Business
Have you been trying to get a business loan recently? You know that it’s not that easy, but when you try to get the business loan and the bank asks to check your website, you better have a professional one. It just doesn’t stop with the bank; not having a website for your business will lessen the value of your business in everyone’s eyes, especially your potential customers.
If you have a professional website, possibly hundreds of people and ideally your target customers are going to see it. You will be easily able to educate them and influence their decisions.
Reason 4 – Helps To Achieve Business Goals
That is correct, when it comes to gathering information and writing content for your business website, you are going to re-visit many things about your business that you have not paid attention to in years. You will probably re-assess your business objectives and goals.
Reason 5 – Showcase Your Work
You know that it feels great when your work is recognized by people, well, by having a professional website, you can easily showcase your work and explain what you do and how you do it for your customers.
Reason 6 – Your Business is Open 24 / 7
Your business will run 24 hours a day and 7 days a week without any supervision. Your customers can always get in touch with you through an inquiry form and will always be there for your customers.
Reason 7 – Internet Marketing
The World Wide Web has opened up a whole new world of internet marketing that didn’t have any existence before. Your business website can easily attract new potential business by using some search engine, digital and internet marketing techniques.
Reason 8 – Better Customers Service
Your business website can greatly help you in reducing the customer service cost by having a system called “Ticketing” or even just a section for FAQ (Frequently Asked Questions) on your website.
Reason 9 – Email@yourbusinessname.com
I understand there are many ways to do this, but your website could help you getting your own email address under your domain name, for example firstname.lastname@example.org, it is easier to remember and offcourse more professional. I know we love using our personal email address hosted with gmail or yahoo but it doesn’t really look professional to the customers.
Reason 10 – Beat The Competitors
Have you ever wanted to start the business but didn’t have an idea how to beat all the competitors out there? By creating a highly professional and incredible website with a strong digital marketing strategy, you can break the big guys in-to pieces. You will have less chance of creating bigger sky-scrapper, however your business web site can break down the big wall between you and them.
In a digital era, first impressions are essential and a professional website design is the main key to success. People enjoy visiting websites that are easy to navigate and visually stunning. Let our professional web design agency help your website make an excellent first impression with accessibility and speed. For a free consultation of your website, please feel free to get in touch with us by email at email@example.com
MAC Design Inc. is a full service web design and digital marketing agency based in Mumbai, India providing unique and world-class website design, web development, SEO and digital marketing services to several corporate houses, small and medium businesses, entrepreneurs and professionals across the world so whether you are based in Seychelles, Italy, Cayman Island, Germany, Malta, Netherlands, South Arfica, UK or USA, we are just a click away.