Nearly two thirds of world population (65%) uses social media websites, up from 8% when Pew Research Center started systematically tracking social media usage in 2005. Pew Research reports have documented in great detail how the rise of social media, internet and websites has affected such things as politics, work, communications patterns around the globe, the way people share information about civic life, health, education, law, real estate, travel, hotels, news consumption, communities and even people’s stress level.

Based on a recent survey of internet, websites and social media usage in India and across the world, most used social network in India is Facebook with the usage of about 94.55%. Twitter ranks second with 2.7%, Pinterest ranks third with 2.04%, Google+ ranks fourth with 0.25% and the remaining social networks holds 0.46% using Mobile internet.


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